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Marketing = Advertising
Advertising = Marketing
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| This is a common
perception, but it's not totally correct! |
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Marketing actually encompasses
all of the activities that involve attracting customers to your
business, product or service, encouraging them to get involved,
purchase your product or service and ensuring they come back for
more.
We take a holistic approach to your business…..we look at all
possible areas and opportunities to grow your business. We provide
Brisbane with marketing solutions.
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| Whatever
your dream or vision for your business in Brisbane is, we can help
you make it happen |
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| MARKETING IS
USUALLY BROKEN INTO THE 4 P'S |
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Price
Encompasses pricing
policy and strategy, how much are you going to charge, margins, discounts,
volume rebates and trading terms. |
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Product
Encompasses range,
changing or introducing new products, packaging and branding. |
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Promotion
Encompasses how we
tell the world about what you do and what we do to encourage them
to get involved. Includes the advertising and publicity. |
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Place
Encompasses how and
where it will be sold/distributed |
We take the mystery out of marketing and simplify
the process.
Taking into account the 4 p's we look at all of the growth possibilities
for your business and then develop practical workable solutions that can
be implemented not just fanciful ideas!
Practical, workable
solutions for your business.
Our marketing strategy is Brisbane focussed
MARKETING
PLANS
We develop Brisbane marketing
plans that make sense. We conduct extensive market research into your
business and that of your competitors and establish what it is that your
customers like and dislike, what potential customers like and dislike
and identify additional markets and sales opportunities for your business
We then provide you with a blueprint for going forward….a step by step,
month by month plan of actions and activities required to capitalise on
the growth opportunities identified during our research.
And best of all we will stick around and help you with the implementation
if you want us to.
This is the big
difference between Total Recall and other marketing consultants
MARKET RESEARCH
We can all guess and assume,
but research assists us to accurately make decisions regarding the future
of your business. Decisions based upon sound research ensure less wastage
of marketing efforts and increased success.
Market Research is absolutely essential if you are looking to
launch a new business, product or service and we supply market research
Brisbane style.
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Does
it “have legs”? Is it going to be feasible for you to deliver
what the consumers desire in the manner they want? |
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Will
they be prepared to pay the amount you want or need to be profitable? |
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With
what frequency will they purchase? What conditions if any? |
All of the 4P’s come into play here.
We know how to conduct thorough
market research in the Brisbane area. Money spent on research can assist
you to fine tune your offering or potentially save you a lot of money. To
most business people this sounds too difficult and time consuming and they
wouldn’t even know where to start.
That’s ok, our experienced
team can undertake Brisbane market research on your behalf.
Your
marketing consultant Brisbane – Total Recall
| Phone
3255 6808 |
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| Proudly
helping businesses in Brisbane and South East Qld to grow since 1994 |
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